As you can see these are easily recongnisable as channel 4 posters, as they use their typical and recognisable conventions. Such as: writing in a box, one main image, the date, the title, the time and the logo included; all in similar places.
This conventional style make its layout easily recongnisable as that of channel 4's.
We looked at different examples of posters such as:
As you can see this poster is being advertised by an American broadcasting channel, i wanted to look at the difference between Brittish advertisements and American advertisements. As you can see the layout it different, as all the main information is put at the bottom of the poster. However the image is striking and attracts the audience.
Conventions of a Print Advert
One key image
Minimalist use of words- simple and concise
The title is always included
The slogan is also sometimes included on the print advert
The scheduling information always included
Channel logo is prominent and particularly on the right hand side
The print advert is usually a4 landscape size so that it is versatile and can be used at various sizes in newspapers, magazines or on billboards
This is the first draft of our print advert which we drew ourselves. It has the channel 4 logo on the right, the title of the programme on the bottom right and the day the documentary is underneath the title. However, We took the image from our sequence and becuase of this we decided not to use this poster and use an original photo we took ourself.
We took a picture of somebodys knuckles and used photoshop to make it look as though there was tattoos on the knuckles. We decided to use this image as it was original and the audience can see that the documentary is about tattoos. Again we put the channel 4 logo on the right hand side and the title and date on the bottom left in text boxes.
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